Relai, the regulated Swiss-based Bitcoin app which operates on a non-custodial model, has introduced a novel OTC service, named “Relai Business,” specifically designed for business clients.

In the announcement disseminated to Bitcoin Magazine, it was revealed that Relai Business intends to facilitate small to medium-sized enterprises (SMEs) to acquire bitcoin within a single day. This service is the second OTC solution provided by Relai, following “Relai Private,” which caters to high net worth individuals and permits transactions exceeding 100,000 CHF/EUR.

Entering an extensive market, Julian Liniger, Relai’s CEO and co-founder, stated, “There are around 25 million SMEs in Europe, with a growing proportion being managed by bitcoin enthusiasts. Over the next decade, numerous businesses will seek to allocate billions into bitcoin, and we aim to simplify this process immensely for them!”

The Relai app recently underwent a comprehensive update, encompassing a more straightforward buying process and improved user experience. The company has further extended support for VISA, Mastercard, and Apple Pay, broadening the avenues through which users can acquire bitcoin. The press release disclosed that the Swiss firm had recently reported record numbers, both regarding active users and trading volume.

Relai is designed to give users maximum control over their funds. The app furnishes non-custodial wallets, allowing users to maintain control over their private keys and hence complete authority over their bitcoin holdings. Nevertheless, it is important to acknowledge that cold storage via a dedicated hardware device is typically the safest method to store bitcoin.

The introduction of the “Relai Business” feature could pave the way for a significant uptick in Bitcoin adoption among small to medium-sized businesses. With its improved user experience and increased payment options, companies may find it easier than ever to convert their assets into the decentralized currency. This development also signals a shift towards broader acceptance of Bitcoin in the corporate sector, setting the stage for other applications and platforms to follow suit.