Los Angeles, CA (March 8, 2024) -In a transformative partnership and integration set to revolutionize the intersection of gaming, sports, and blockchain technology, Hall of GOATS (HOG), the trailblazing gaming studio & platform led by former USC wide receiver and acclaimed software developer Greig Carlson, Heisman Trophy laureate and College Sports Commentator, Matt Leinart, and Brian Graham, an industry luminary in game development with a distinguished track record crafting multiple iterations of Madden NFL, NBA Live, and expertise in sports gaming innovation, has unveiled a strategic partnership & integration with emerging blockchain leader Xai.

Xai is a Layer 3 solution that focuses on speed, reliability and streamlining the front end user experience by handling crypto functions under the hood. This partnership is focused on significantly enriching the gaming experience, enabling deeper engagement for players, fans, and athletes. It aims to utilize blockchain technology not as an end, but as a means to expand interactive possibilities, enhance gameplay, and foster closer connections within the gaming community, ensuring that every interaction adds to the excitement and enjoyment of the games we love.

According to Matt Leinart, “Hall of GOATS goes beyond being a platform; it’s a solution that empowers college athletes in the gaming and media landscape. With this new partnership, we will be able to give athletes more opportunities to control and leverage their name, image, and likeness, but more importantly, we will be able to give fans new ways to connect with the athletes they follow, while providing a deeper sense of ownership and immersion.”

Brian Graham expressed his enthusiasm for the collaboration, stating, “Our partnership with Xai is a monumental step towards merging the worlds of gaming, sports, and the added value of blockchain technology. This collaboration aligns perfectly with our mission to offer a platform that not only engages fans in unprecedented ways but also empowers athletes with the tools to build and control their personal brands.”

Soby, the visionary contributor to Xai, shared, “We are thrilled to partner with Hall of GOATS. By integrating our blockchain solutions with their innovative gaming platform, we are setting new standards for how technology can enhance user engagement and athlete empowerment in the digital era.”

The partnership marks a significant milestone in the use of blockchain technology in gaming and sports, offering a glimpse into the future of digital engagement and ownership. Further details about the collaboration, including upcoming game releases and blockchain integration features, will be announced in the coming months.

For more information about Hall of GOATS and Xai, please visit their websites.

About Hall of GOATS

Hall of GOATS is a leading gaming company co-founded by Matt Leinart, Greig Carlson and Brian Graham, dedicated to revolutionizing the gaming and media industries by integrating sports, gaming, and technology. It provides a platform for athletes to leverage their NIL rights and engage with fans through innovative gaming, and interactive experiences.

About Xai

Xai is a layer 3 blockchain built with Arbitrum Technology at the forefront of innovation, offering secure, transparent, and efficient solutions across various industries. With a commitment to enhancing digital transactions and ownership, Xai is pioneering the integration of blockchain into mainstream applications.